Color is one of the most basic visual elements that you can use to create powerful brand recognition with your customers, but creating a unique and beautiful color palette for your brand can be harder than it looks. With all the colors, shades, tints and variations out there it’s no surprise that it’s difficult to […]

In honor of women’s history month, this week I’m featuring nine very special women. This past November, I joined an exclusive group of Showit web designers that Showit calls design partners. As a Showit design partner, you are educated and quizzed on best practices of the platform and your website designs are personally audited by […]

Canva is a graphics tool that virtually any small business owner can benefit from using. On top of the hundreds of easy-to-edit templates they have, over the past year, Canva has added a ton of new stickers, graphics, and fonts. What’s especially great about using Canva is you don’t have to worry about dealing with […]

What is, arguably, one of the most important pages on your website? The About Me page! Yes, you should have a website, and you should have an About page. It’s essential so your clients can get to know you before they schedule that discovery call or trust you enough to sign a contract.  Long story […]

Whether you’re selling services, digital products, programs or courses – a well-designed sales page is an invaluable tool to help you generate more conversions. But a great sales page doesn’t come together by accident. It takes some serious thought and planning to bring together all the components that are going to help increase your number […]

A high-touch, done-for-you website could be a game-changer for your business, but that doesn’t mean a custom website design is right for everyone. The truth is that custom websites can be reaalllly expensive and it doesn’t make sense to invest in one if you aren’t at a certain point in your business. Here are some […]

Ah, the old pricing debate… should you or shouldn’t you put your prices on your website? As a web designer, this is a conversation I have a lot with my clients as we are creating their website. The short answer is that it’s totally up to you, but I know that’s not what you came […]

If you ever meet someone that recommends a certain website builder or platform without them knowing what your business is, your goals and who you serve then, then they don’t know jack. Just because a certain website platform works for someone else doesn’t mean it will work for you. That’s because not all website builders […]

Squarespace is one of the most popular website builder options out there for DIYers and for a good reason. It’s easy to jump right in and set up up a website that looks professional. But there’s a lesser-known option that’s coming into popularity and is being used by influencers like Jenna Kutcher and Jasmine Star […]