tactical tips

As a designer, one of the most rewarding challenges I get to take on is helping businesses and organizations with design for campaign and event marketing. Often the marketing of the event and the planning go hand in hand. I find it rewarding because there is so much energy surrounding the process of putting it […]

Before diving into logo design, web development and color palettes, there are some important aspects to consider when branding your small business. Think of these as the foundation for your brand. Even though you’re not a mega-corporation, it’s still crucial that you lay your foundation correctly before addressing the visual pieces of your brand. When creating your brand, […]

If you are like most small business owners, a well-designed PowerPoint deck can be a powerful tool in your digital marketing and business development toolbox. Most PowerPoint presentations I have encountered, however, are poorly designed and were developed as a crutch rather than a presentation aid. While you may be included in the group of culprits who have committed a PowerPoint […]