tactical tips Archives - K Design Co.
adobe creative suite

The company Adobe provides unparalleled products for designers, artists and creatives to do what they do best: create. However, simply owning the product does not make one an expert in Adobe Creative Suite technology. Graphic designers and creatives spend years learning the intricacies of each program and continue to learn as Adobe releases new and […]

Kristin Pruis  —  January 8, 2015

Design 101 : Adobe Creative Suite Basics

Graphic Design

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DIY perfect printing

Let’s face it. Sometimes things come up in your business that require you to assume the role of a graphic designer. You probably know already that design is not your forte, but sometimes it’s just not in the budget to hire a designer or you need a turnaround too quickly to search for one. If […]

Kristin Pruis  —  January 5, 2015

A Guide to Perfect Printing for DIY Marketers & Entrepreneurs

Graphic Design

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campaign and event marketing

As a designer, one of the most rewarding challenges I get to take on is helping businesses and organizations with design for campaign and event marketing. Often the marketing of the event and the planning go hand in hand. I find it rewarding because there is so much energy surrounding the process of putting it […]

Kristin Pruis  —  November 10, 2014

How To: Campaign and Event Marketing Like a Pro

Marketing

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Branding Your Small Business Checklist

Before diving into logo design, web development and color palettes, there are some important aspects to consider when branding your small business. Think of these as the foundation for your brand. Even though you’re not a mega-corporation, it’s still crucial that you lay your foundation correctly before addressing the visual pieces of your brand. When creating your brand, […]

Kristin Pruis  —  October 9, 2014

Branding Your Small Business: A Foundation Checklist

Branding

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powerpoint presentation

If you are like most small business owners, a well-designed PowerPoint deck can be a powerful tool in your digital marketing and business development toolbox. Most PowerPoint presentations I have encountered, however, are poorly designed and were developed as a crutch rather than a presentation aid. While you may be included in the group of culprits who have committed a PowerPoint […]

Kristin Pruis  —  June 30, 2014

Death By PowerPoint? Resurrect Your Presentation.

Graphic Design

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