Headliner

When I first heard the term lead magnet three years ago, I’ll admit, I had no clue what it was. As someone who considers themselves pretty savvy in the world of marketing, I felt pretty dumb. After doing a little research though, I figured out that although the term was new to me, the concept […]

It’s that time of year again! The time when I review my business goals and see how my efforts stacked up to what I set out to achieve at the beginning of the year. I hope this is something you do in your own business too! Are you ready to hear how things went? Let’s […]

When someone gives you a compliment are you quick to shrug it off or do you take a moment to fully appreciate their kind words? While I’m a firm believer that humility is a virtue to aspire to, I also strongly believe that you should still celebrate your wins along the way, personally and professionally. […]

As the end of the year is nearing and everyone is gearing up for the holidays, it’s easy to get side-tracked and lose focus on your business and all the big goals you set out at the beginning of the year. If you’re anything like me, your natural instincts had you ready to board up […]

You know that high you get from being in a room full of over 6000 passionate entrepreneurs and ambitious business owners? No? Well if you don’t, let me tell you about it – It will rock your world. This past week I had the opportunity to travel to Charleston, SC for the Rise Business Conference […]

Have you ever heard of the term guest blogging? If you are a long-time player in the blogging world, then chances are guest blogging isn’t news to you, but for the rest of you, the concept may still seem mysterious. So you’ve heard of blogging, but guest blogging? It’s not as scary as it sounds. […]

You’ve likely heard it a million times before: In digital marketing, your email list is everything. But how do you grow a list full of engaged subscribers who actually want to read what you have to share. Let’s start from the beginning. (This article contains affiliate links, which means I may receive a commission for […]

This May I had the privilege to become an intern for K Design Co.! I had never worked under an entrepreneur before, or remotely, for that matter, but I was interested in branding and web design. Of course, social media and marketing are also my jam, so needless to say, I was excited. Over the […]

When you hire a graphic designer to help you with your business, you are looking for someone who can bring your ideas to life. You may not have the technical skills to create a cohesive and beautiful design, but you know your business and trust that a designer can bring their expertise to make it […]

When it comes to branding, it’s easy to feel overwhelmed by that jumble of ideas you’ve got constantly bouncing around in your head. Branding for female entrepreneurs can be especially tricky because we feel tied to our businesses, both personally and emotionally, not to mention there are a lot of parts and pieces to navigate. […]

Many people think that having a logo and a color palette is the same thing as having a brand, but this assumption can’t be further from the truth. While your logo certainly begins defining a visible presence for your brand, the true foundations of your brand are something you can’t see at all. Powerful brands don’t […]

There are a lot of choices when it comes to hiring out design work for your business…