If you’ve taken the time to set up a website for your business you’ve probably heard about SEO. We all know it’s important, but few of us understand what it is and how to do it well. After all, people make an entire career out of understanding Search Engine Optimization. But sitting down to ‘do’ […]

All the cool kids are talking about growing your list, running ads on Facebook or getting more followers on Instagram, but how does that really affect your business growth? What’s the point really though if none of these marketing efforts have a real strategy behind them. You could have the most beautiful Instagram feed with […]

It seems like everyone and their dog wants to be an “influencer,” but do you know what becoming an influencer really takes? There are so many self-proclaimed influencers out there, you might also be wondering if you can be an influencer too. In this post, I’ll cover some basics steps to get started with influencer […]

I’ll admit that I’m still semi-new to the Instagram scene, but with a few months and a couple hundred followers under my belt, I’ve got to say that I love it. I’ve been desperately trying to not let this new platform turn into an addiction, but it’s super hard not to be obsessed with scrolling […]

It’s been a great year of blogging and business in general at K Design Co. One of my favorite things to do at the end of each month is tally up my analytics for my blog & website. If you adore blog writing as much as I do, I bet this is one of your […]

One of the biggest mistakes I see biz owners who invest in a new website make is to skimp on professionally-written website copy. Are you guilty? Believe me, as attractive as saving those dollars now sounds, it’s a good investment to make. Not only does a professional copywriter have the experience to help you craft this […]

When it comes to designing websites, one of the BIGGEST mistakes that I often see new business owners make is to skip developing a solid website strategy. You might be thinking, “YIKES,” but it happens more often than you would think!  If you are too focused on how your website looks and only focus on […]

Analytics. Conversions. Engagement. These are all words we hear everyday…