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What is, arguably, one of the most important pages on your website? The About Me page! Yes, you should have a website, and you should have an About page. It’s essential so your clients can get to know you before they schedule that discovery call or trust you enough to sign a contract. Long story […]
Kristin Pruis — August 23, 2021
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Whether you’re selling services, digital products, programs or courses – a well-designed sales page is an invaluable tool to help you generate more conversions. But a great sales page doesn’t come together by accident. It takes some serious thought and planning to bring together all the components that are going to help increase your number […]
Kristin Pruis — March 16, 2021
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One of the many things I’ve learned being a professional designer for the past 10 years is that you should never underestimate the power of a well-crafted color palette. Your color palette doesn’t just impact your logo and your brand though, it can also make or break the user experience on your website. If you […]
Kristin Pruis — March 7, 2021
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It seems like with more and more people doing business online, digital marketing is hotter than it’s ever been. But digital marketing covers a huge range of topics and keeping up with all the terms and best practices can feel like a never-ending race. You might be wondering if it’s a race you even want […]
Kristin Pruis — March 1, 2021
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Creating a website that allows you to capture your visitor’s contact information is a goal that most of my clients have when they come to me when we create a custom website. One of the most effective ways to do this is by offering a freebie download on your website that someone can access in […]
Kristin Pruis — February 23, 2021
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Ah, the old pricing debate… should you or shouldn’t you put your prices on your website? As a web designer, this is a conversation I have a lot with my clients as we are creating their website. The short answer is that it’s totally up to you, but I know that’s not what you came […]
Kristin Pruis — February 1, 2021
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Unless you’ve been living under a rock for the past 10-15 years, I bet you’ve at least heard of WordPress. After all, it’s only one of the most popular blogging and website platforms in the world. In fact, many would argue that it’s the best. And for plenty of reasons… WordPress is free, it allows […]
Kristin Pruis — January 19, 2021
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When it comes to creating (or redesigning) your website, there are a ton of website builders and platforms out there that you can choose from. WordPress is a popular option along with all-in-one website services like Squarespace and Wix. But there’s a new face in town that not many people have heard about – it’s […]
Kristin Pruis — January 1, 2021
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When I started my website back in 2014, I was excited if I got 10 visitors a week. I obsessed over my analytics and wondered what was the point of it all. Maybe this is where you are too, but don’t get down on yourself, because we all have to start somewhere! Now, I generate […]
Kristin Pruis — November 2, 2020
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So, you want to create a website? That’s cool. For most people, creating a website is a “must-do” item but always gets pushed to the back burner because there’s never enough time, or money, or creativity, or tech skills, or [insert your favorite excuse here]. (This article contains affiliate links, which means I may receive […]
Kristin Pruis — October 29, 2020
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