most recent posts
Picture this: You’re building your dream business. You have all your paperwork in order and just want to get started on the actual fun part of doing your thing… BUT, you know before you can do that your business needs a brand identity, also known as branding. That’s where a brand kit comes into play. […]
April 18, 2022
After you’ve spent all that time picking out the perfect brand fonts for your business, you might be disappointed to learn that not all font are considered web-safe, AKA, can be used and displayed consistently online. What does that mean? Web safe fonts are a limited set of fonts that can be used universally across […]
April 12, 2022
Color is one of the most basic visual elements that you can use to create powerful brand recognition with your customers, but creating a unique and beautiful color palette for your brand can be harder than it looks. With all the colors, shades, tints and variations out there it’s no surprise that it’s difficult to […]
April 5, 2022
In honor of women’s history month, this week I’m featuring nine very special women. This past November, I joined an exclusive group of Showit web designers that Showit calls design partners. As a Showit design partner, you are educated and quizzed on best practices of the platform and your website designs are personally audited by […]
March 30, 2022
One of the best things about the Showit platform is that it integrates with WordPress. That means you can create your website design inside the Showit builder but do all your blogging in WordPress. This is a great feature if you are familiar with WordPress but have been wanting a website theme that gives you […]
March 19, 2022
Canva is a graphics tool that virtually any small business owner can benefit from using. On top of the hundreds of easy-to-edit templates they have, over the past year, Canva has added a ton of new stickers, graphics, and fonts. What’s especially great about using Canva is you don’t have to worry about dealing with […]
March 8, 2022
Colors add a layer of meaning and depth to the world around us – in nature, at work and at home – but did you know that they can do the same for your business and your brand? What are brand colors? Brand colors are colors that you choose to use consistently to represent your […]
February 21, 2022
If you are considering using Showit for your website platform, but not sure which hosting plan is right for you, then you are in the right place. Showit is extremely unique compared to other website hosting services in that when you purchase a Showit subscription, you don’t just get boring storage space for you website […]
February 13, 2022
Font licensing is getting permission from a font creator or distributor to use a particular font in a certain way. Some fonts require you pay a fee to obtain certain usage rights, which involves purchasing the license, while others are free. Sometimes even fonts that are available for free have usage limitations or additional licensing […]
February 7, 2022
Brand fonts are fonts that you choose to represent and use for your brand on a consistent basis. For every brand project I work on with a client, one of the major items we tackle is selecting the appropriate brand fonts. When it comes to picking fonts yourself, it’s easy to feel totally overwhelmed by […]
February 1, 2022
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