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Blogging as part of your marketing strategy can have a ton of benefits like increasing your website traffic, improving website engagement, building your SEO and growing your community of followers & subscribers. Even with all of those amazing benefits, sometimes you just DON’T want to write! (I’ve been there.) So when your next post is […]

Rachael Berthiaume  —  May 1, 2023

Blogging Tips: How to Blog Consistently (Even When You Don’t Want To!)

Business

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The idea of monetizing a blog can be exciting as you dream about the passive income potential, but actually making money from your blog can be a whole different story. Blog monetization is not an easy feat and requires careful planning, strategy, and consistent effort. In this post, I’m sharing what you should know before […]

Kristin Pruis  —  April 24, 2023

How to Monetize a Blog: Tips for Maximizing Your Blog’s Earning Potential

Marketing

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Sometimes writing a blog post can take hours, especially if you’re lacking in the inspiration department or writing on a topic that needs a little more research. But with the rise and development of free AI apps like ChatGPT, blogging just got a whole lot easier. Unless you’ve been hiding under a rock, I’m sure […]

Kristin Pruis  —  April 13, 2023

How to Use ChatGPT to Write Your Next Blog Post Faster: AI Hacks + Prompts

Marketing

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Do you ever sit down to write a blog post, feeling clueless about how to choose the right keywords for SEO? OR second-guessing whether the keywords are using will actually help your post rank higher in search engine results or get you found by clients? If so, you’re not alone. A lot of bloggers struggle […]

Kristin Pruis  —  March 18, 2023

Boost Your Blog Traffic: 3 Keyword Research Tips for Ranking Your Posts

Headliner

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There are an unlimited number of ways to mix and match colors for your brand. You can choose dark and moody, or light and airy, or anywhere in between. But if you want to go for a soft and whimsical vibe, you should consider a pastel color palette. What are pastel colors? They are exactly […]

Rachael Berthiaume  —  March 3, 2023

21 Beautiful Pastel Color Palette Examples with Color Codes

Branding

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If you want to get found online, SEO is pretty much a necessity these days. With millions of businesses competing for attention online, ensuring that your website ranks high in search engine results pages (SERPs) is crucial. According to a study by Backlinko, approximately 75% of clicks on Google search results occur on the first […]

Kristin Pruis  —  February 19, 2023

SEO Mistakes: 5 Reasons Your Website Isn’t Showing Up In Google Search

Marketing

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Website accessibility is an extremely hot topic right now in the web design world and is NOT something to be ignored. At its core, website accessibility involves making your website accessible to everyone – including people with disabilities. Not only is ensuring accessibility on your website the right thing to do, it’s also the law […]

Kristin Pruis  —  February 5, 2023

Web Content Accessibility Guidelines (WCAG): Make Your Website Accessible

Web Design

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A critical step that many business owner’s overlook (or forget) after they launch their website, is to monitor and optimize its performance. You might think that once your website is launched, the work is done. However, there is a huge missed opportunity for you to get the most from your website if you don’t take […]

Kristin Pruis  —  January 30, 2023

Website Audit Checklist: Optimize Your Website’s Performance to Boost ROI

Web Design

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If you’re at the point in your business where you’re considering hiring a web design agency, there’s probably a lot on your mind. On top of all the worries that come with scaling your business, you might be feeling a little apprehensive about the web design process itself, wondering what the investment will be like […]

Kristin Pruis  —  January 22, 2023

Hiring a Web Design Agency in 2023? What to Expect & How Much it Costs

Web Design

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Have you been wanting to design your own website, but don’t know where to start? Are all the template options and SEO rules giving you heart palpitations? Don’t worry, we’ve been there. Launching a new website is no small feat, but it doesn’t need to be overwhelming. In this 10-step checklist we are simplifying the […]

Rachael Berthiaume  —  December 18, 2022

How to Launch a New Website (10 Step Checklist)

Web Design

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