most recent posts
Social media is always changing. Between algorithm updates and removing key features we’ve grown to love, it can be frustrating to say the least, especially when we rely on social media so much. When you are using platforms like Facebook and Instagram to grow your business, you want to be sure you are always showing […]
February 12, 2020
When I first heard the term lead magnet three years ago, I’ll admit, I had no clue what it was. As someone who considers themselves pretty savvy in the world of marketing, I felt pretty dumb. After doing a little research though, I figured out that although the term was new to me, the concept […]
February 7, 2020
As a formerly trained designer, I’ll never deny the merits of programs like Adobe Photoshop and Illustrator….BUT, sometimes you just need a quick graphic that you can whip up on the fly without all the fuss of booting up Creative Cloud. Can I get an amen? Or if you don’t have Adobe programs at all, […]
January 29, 2020
Just like in your personal life, the same concept applies in your business: if something doesn’t cost you your time, it probably costs you money. And when it comes to creating a website for your business, this couldn’t be truer. If you are just starting out in business, you are probably more willing to exchange […]
January 22, 2020
When someone says ‘website hosting services’ do your eyes glaze over followed by the proverbial crickets chirping away between your ears? (This article contains affiliate links, which means I may receive a commission for purchases made through links in this post. Read the Privacy Policy for details.) Trust me, you aren’t the first person to feel totally clueless […]
January 14, 2020
You’re a smart and savvy boss so I know you can appreciate learning about shortcuts in business – you know, those little tricks that help you work smarter and not harder? One of my favorite business shortcuts is using templates. It would be pretty time-consuming to reinvent the wheel every time you created something new […]
January 8, 2020
Every time I sit down to design a client’s website, I always do one thing at the beginning stages. Can you guess what it is? Yes, after, we have a fitting call, we do a deep-dive discovery and map out their vision for their new site. Of course – that’s non-negotiable! BUT, Another thing I […]
January 7, 2020
It’s that time of year again! The time when I review my business goals and see how my efforts stacked up to what I set out to achieve at the beginning of the year. I hope this is something you do in your own business too! Are you ready to hear how things went? Let’s […]
December 18, 2019
When someone gives you a compliment are you quick to shrug it off or do you take a moment to fully appreciate their kind words? While I’m a firm believer that humility is a virtue to aspire to, I also strongly believe that you should still celebrate your wins along the way, personally and professionally. […]
December 12, 2019
In the spirit of it being the biggest shopping season of the year, I want you to reflect on all the purchases you made this year for your business. Were they good or bad investments? Maybe some of them you’d make again while others, maybe not so much. Which is why I want to talk […]
December 5, 2019
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